Marketing Manager needed

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Discussion

bosshog

Original Poster:

1,704 posts

291 months

Saturday 10th January 2009
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A motivated and enthusiastic Marketing Manager is needed to join a young and vibrant online web 2.0 company.

Based in the South of France in an English speaking working environment you will be required to :

- Manage the marketing launch of an upcoming B2B online application

- Design, develop and manage a strong multi-market B2B marketing strategy

- Execute and deliver all aspects of a B2B strategic marketing plan to meet key targets

- Channels to focus on online but also offline depending on strategy

- Online campaigns to include Affiliates, PPC, SEO, Email, Viral, Blogs, forums, etc.

- Ensure that all marketing activity is effectively planned, tracked and reported and effectiveness measured

- Identify and verify key target audiences through research, profiling and segmentation

- Identify and test key product messages to provide recommendations on evolution of product.

- Long term :

o Control marketing budget

o Customer Marketing Management

Candidate Requirements


- High standard of education or compensating work experience

- Experience in launching new B2B products to market

- Strong B2B marketing experience including planning, affiliates, social media and SEO

- Strong experience of planning and executing online campaigns

- Experience of subscription marketing techniques

- Must have strong marketing experience gained in fast moving, dynamic business environment.

- Ability to analyse and evaluate performance of direct / online marketing activities.

- An understanding of data and segmentation models.

- An understanding of Internet Technologies is essential

Industry experience


- Awareness of web 2.0 rich internet applications and sites

- Experience of working in an online environment

Competencies


- Self-starter, happy to work on initiative in isolation or as part of a team

- A resilient creative thinker who is flexible and determined

- Comfortable with meeting the challenges of tight deadlines and juggling workload

- Efficient in budget management and finance control

PM me, or CV's to cv@officefabric.com

donutsina911

1,049 posts

199 months

Monday 12th January 2009
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PM/Email sent..