RE: Zenos returns with 380hp E10 RZ
RE: Zenos returns with 380hp E10 RZ
Wednesday 24th September

Zenos returns with 380hp E10 RZ

Revived carmaker will re-enter roadster market with 'formidable' new variant costing from £140k


Of all the extinct British carmaker names, Zenos is not necessarily the one we’d have chosen for reanimation. The cars were very cool in their own quirky way - but the firm sold comparatively few of them, despite prudently targeting the lower end of the two-seat roadster market. As a result, it went under in 2017, its remaining assets acquired by AC Cars. Which, in the intervening years, appeared inclined not to do much with them as it busied itself resurrecting the Cobra in various forms.

Well, now that’s all changed: there’s a shiny new website promising ‘the start of a new generation of cars for Zenos’ and it’s already accepting registrations of interest for an updated version of the E10 that it says will launch next year. This will be called the RZ and is said to represent the ‘pinnacle’ of a new lineup. The revived manufacturer says it expects to deliver no more than 30 cars in its first full year, each of them costing approximately £140,000.

This, it seems fair to say, is a bold strategy. The 250hp Zenos E10 S that Dan T drove ten years ago cost from £29,995, and as entertaining as it was, it was not sufficiently popular to prevent its maker entering administration. Doubtless increasing the unit cost was necessary to relaunch the project (and sustain it as a going concern) but it’ll be interesting to see if customers are more inclined to engage with the concept now that so many of its conventional, combustion-powered rivals have disappeared. 

At any rate, the new Zenos has begun to modify the E10 to help justify its new position in the market. It features a new 2.0-litre turbocharged engine and six-speed manual gearbox, the former reportedly sourced from Volvo and liberally tweaked with a new CAM bus control, induction system, and intercooler. This has been sufficient to liberate around 380hp and 376lb ft of torque, considerably more than was used to power its predecessor and clearly intended to deliver a more senior level of performance.

To that end, the front and rear tracks of the car have been widened, and the centre of gravity slightly lowered. The spine of the E10 is still comprised of an aluminium extruded chassis and carbon fibre tub, and you get pushrod front suspension with coilovers at the back. There is said to be only one working prototype currently, but Zenos says the production cars will feature a limited-slip differential and are expected to weigh in at 780kg - which will make for 500hp-per-tonne status. 

Additionally, and to distinguish the latest E10 from what went before, Zenos says the all-composite body will feature a revised front and rear with new light clusters, alongside an overhauled cabin that benefits from new instrumentation, infotainment display, and switchgear. It expects a full unveil of the RZ to occur early next year, with a second model, dubbed the R2 and fitted with a more familiar 325hp 2.3-litre turbocharged engine, waiting in the wings. The latter is projected to start at around £120,000. Ambitious? Yes. Especially when you can get a used one for circa £22k. Still - welcome back, Zenos.


Author
Discussion

Dazed & Confused

Original Poster:

209 posts

221 months

Wednesday 24th September
quotequote all
They can wrap it in carbon, spruce up the interior, and give it a bit more power, but it's going to be very hard to persuade potential customers that they're not being asked to drop £140,000 on a £30k car in a pretty dress.

andyj007

418 posts

195 months

Wednesday 24th September
quotequote all
140k. lol


skidskid

313 posts

158 months

Wednesday 24th September
quotequote all
Sad what happened to them. They were planning to release a version with a roof and doors, which I discussed with them a few times. I wanted one but some usability was needed for me.

At something like the original price, even adjusted for inflation plus a bit, they're tempting but at anything near the cost of a proper car like an Alpine they make no sense. At 140K? They'll be a dead company again in no time.

ArtVandelay

6,692 posts

201 months

Wednesday 24th September
quotequote all
Couldn't sell them at 30k, expect the same car with more power to sell for 140k

It's a bold strategy Cotton, let's see if it pays off for them

PorkerHam

159 posts

59 months

Wednesday 24th September
quotequote all
Yeah, that feels very much like the wrong price.

soad

34,078 posts

193 months

Wednesday 24th September
quotequote all
Very steep, can’t see it lasting?

WPA

12,396 posts

131 months

Wednesday 24th September
quotequote all
Ambitious pricing, cannot see them selling many at £140k

MDMetal

3,229 posts

165 months

Wednesday 24th September
quotequote all
BAC mono money but without the appeal?

Origami

326 posts

2 months

Wednesday 24th September
quotequote all
MDMetal said:
BAC mono money but without the appeal?
BAC Monos are now around £300K so it actually is a lot cheaper

Turbobanana

7,434 posts

218 months

Wednesday 24th September
quotequote all
While it's quaint that the UK has a seemingly never-ending supply of dreamers and visionaries in sheds, prepared to bet the family silver on another lightweight, driver-focused sportscar for the true enthusiast, can none of them see that the market is so infinitesimally small? What would happen if the combined engineering nous of Zenos, BAC, TVR, Strathcarron, Westfield and all the others, worked together to create something practical, useful and that could be purchased by a larger percentage of the population?

I genuinely wish Zenos well, but doubt I'll ever see one on the road.

MDMetal

3,229 posts

165 months

Wednesday 24th September
quotequote all
Origami said:
MDMetal said:
BAC mono money but without the appeal?
BAC Monos are now around £300K so it actually is a lot cheaper
Well used BAC mono money then :P still more attractive

GTRene

19,754 posts

241 months

Wednesday 24th September
quotequote all
they are a bit like the Lotus 2-eleven and or 3-eleven, although I think those look better.

also no roof etc, so need a helmet etc, so not much always to use, they could hold special brand Trackday's though, like some brands has done.

what are they doing?

dxg

9,665 posts

277 months

Wednesday 24th September
quotequote all
Do you think they'll ever release the coupe version they originally promised? Will they survive that long?

CountyLines

3,635 posts

20 months

Wednesday 24th September
quotequote all
Insanity.

Actus Reus

4,290 posts

172 months

Wednesday 24th September
quotequote all
That's the price for the company, right?

It's for a car?!?! Madness.

redroadster

1,877 posts

249 months

Wednesday 24th September
quotequote all
Good strategy on price make the few odd balls pay who need this car rest just think what a waste of money .

Alorotom

12,578 posts

204 months

Wednesday 24th September
quotequote all
GTRene said:
they are a bit like the Lotus 2-eleven and or 3-eleven, although I think those look better.

also no roof etc, so need a helmet etc, so not much always to use, they could hold special brand Trackday's though, like some brands has done.

what are they doing?
You can buy a windscreen and frame kit for the regular E10 to erradicate the helmet need

JJJ.

3,318 posts

32 months

Wednesday 24th September
quotequote all
What planet are they on...£140k! biglaugh

jenkosrugby

225 posts

237 months

Wednesday 24th September
quotequote all
I honestly don't like slagging cars or even business models before we have even seen it, and I assumed that it would be a complete redesign of the car with a completely different power train for that price...But, ive just checked the website and it really does look like the same car (all be it with some rengineering) for £140k!.......This simply has to to be an April fools prank.....at half that price it would be 12k more than a caterham 620!....At the full price you are competing with a fully spec'ed out Porsche 911 GTS.....

Im sure its going to be a wonderful thing with 500bhp/ton, just not 140k wonderful.


https://www.zenoscars.com/e10/


HocusPocus

1,622 posts

118 months

Wednesday 24th September
quotequote all
Hmm, let me shake that piggy bank whistle