Alfa's new dawn? or made up dream?
Discussion
I think new dawn, the 4c got a lot of praise, the mx5/spider will be good no doubt, Alfa are putting their sporty trousers back on.
I think the new RWD route is super smart, Ive always thought alfa needed a fresh start, and this is it, go after the Germans!
With mazda sorting out the spider, they can concentrate on their new 3series rival.
I think it sounds really promising, a 3 series will provide a good base to spin lots of cars off of, so Alfa can milk a platform if they do it right. It will be tough as BMW have had their crown of best saloon for ages, but with some effort they could nail it.
I think the new RWD route is super smart, Ive always thought alfa needed a fresh start, and this is it, go after the Germans!
With mazda sorting out the spider, they can concentrate on their new 3series rival.
I think it sounds really promising, a 3 series will provide a good base to spin lots of cars off of, so Alfa can milk a platform if they do it right. It will be tough as BMW have had their crown of best saloon for ages, but with some effort they could nail it.
MX5 collaboration apparently will not be Alfa but Abarth. New models will be partly based on Ghibli/300C chassis and other Chrysler bits. Alfa is floated apart from Fiat like Maserati and Ferrari in the hope they will be seen as "premium".
Smells like someone dreams of selling Chryslers for BMW money in Europe, eh Sergio?
Alfa was pledged 5 billion Euro to resurrect the brand with 8 new models. Compare with Audi receiving 22 billion for the same period.
When you think that looks bleak, realise that none of the new models can catch repeat sales from the Giulietta or Mito, because just like with the 159 those lines will be discontinued and those customers are friendly requested to shop elsewhere.
If you are now thinking what kind of drugs they are on, have a look at these presentations and tell me how much they reek of a manager that has f
k all to tell his audience. http://www.chryslergroupllc.com/Investor/Webcast/P...
Notice the Alfa one that spends several slides hammering on how Alfa's are supposed to have 50/50 weight distribution (really?) using a 4C as a background (which does not...) and to hilarious effect shows even the state-run, pre-Fiat Alfa for all its madness and foibles sold more cars than ever since...
Sigh. Just sell the brand to someone who cares Fiat, pleaaaase.
Smells like someone dreams of selling Chryslers for BMW money in Europe, eh Sergio?
Alfa was pledged 5 billion Euro to resurrect the brand with 8 new models. Compare with Audi receiving 22 billion for the same period.
When you think that looks bleak, realise that none of the new models can catch repeat sales from the Giulietta or Mito, because just like with the 159 those lines will be discontinued and those customers are friendly requested to shop elsewhere.
If you are now thinking what kind of drugs they are on, have a look at these presentations and tell me how much they reek of a manager that has f
k all to tell his audience. http://www.chryslergroupllc.com/Investor/Webcast/P...Notice the Alfa one that spends several slides hammering on how Alfa's are supposed to have 50/50 weight distribution (really?) using a 4C as a background (which does not...) and to hilarious effect shows even the state-run, pre-Fiat Alfa for all its madness and foibles sold more cars than ever since...
Sigh. Just sell the brand to someone who cares Fiat, pleaaaase.
Lost soul said:
Fantuzzi said:
I think new dawn, the 4c got a lot of praise, the mx5/spider will be good no doubt, Alfa are putting their sporty trousers back on.
Look how they have turned around Maserati , who would have thought that could have been done so quickly errek72 said:
Lost soul said:
Fantuzzi said:
I think new dawn, the 4c got a lot of praise, the mx5/spider will be good no doubt, Alfa are putting their sporty trousers back on.
Look how they have turned around Maserati , who would have thought that could have been done so quickly This is it for Alfa. If this doesn't work they will be no more. Being a serial Alfa owner I find that hard to accept, but then I look at the current range: 2 out of the 3 cars they produce are bland hatchbacks with no real innovative features, that feel very old fashioned next to the class leaders. The other car, exciting as it is, is manufactured in such small numbers and left hand drive only. This will make it more of a curiosity for the faithful than the halo car it needs to be. It will end up being viewed exactly as the ES30 SZ is today.
Ground up development of a new platform is not a practical consideration for Alfa in my opinion. They need to look at platform sharing. When exactly this was mooted a couple of years ago with BMW I got excited. Imagine a 3 series with a genuinely good looking body, cabin and Alfaised engine. How great would that be?
What do we get? What will probably amount to an mx5 with different bumpers. It will no doubt be a good car, and keep the pulse going for a bit though I suppose.
What is certain is that they need to move away from the boring cars produced over the last 10 or so years. IMO (4c & 8c excepted) the last decent car Alfa made was the 156.
I suppose I have fallen out of love with the brand of late. Maybe National Alfa day on Saturday will restore the faith, but I expect seeing rows upon rows of dreary 159s and Breras will probably make it worse.
At least I'll get a chance to have a look at a 4c.
Just reread before posting. Sorry it's so depressing.
Rob
Ground up development of a new platform is not a practical consideration for Alfa in my opinion. They need to look at platform sharing. When exactly this was mooted a couple of years ago with BMW I got excited. Imagine a 3 series with a genuinely good looking body, cabin and Alfaised engine. How great would that be?
What do we get? What will probably amount to an mx5 with different bumpers. It will no doubt be a good car, and keep the pulse going for a bit though I suppose.
What is certain is that they need to move away from the boring cars produced over the last 10 or so years. IMO (4c & 8c excepted) the last decent car Alfa made was the 156.
I suppose I have fallen out of love with the brand of late. Maybe National Alfa day on Saturday will restore the faith, but I expect seeing rows upon rows of dreary 159s and Breras will probably make it worse.
At least I'll get a chance to have a look at a 4c.
Just reread before posting. Sorry it's so depressing.
Rob
errek72 said:
MX5 collaboration apparently will not be Alfa but Abarth. New models will be partly based on Ghibli/300C chassis and other Chrysler bits. Alfa is floated apart from Fiat like Maserati and Ferrari in the hope they will be seen as "premium".
Smells like someone dreams of selling Chryslers for BMW money in Europe, eh Sergio?
Alfa was pledged 5 billion Euro to resurrect the brand with 8 new models. Compare with Audi receiving 22 billion for the same period.
When you think that looks bleak, realise that none of the new models can catch repeat sales from the Giulietta or Mito, because just like with the 159 those lines will be discontinued and those customers are friendly requested to shop elsewhere.
If you are now thinking what kind of drugs they are on, have a look at these presentations and tell me how much they reek of a manager that has fk all to tell his audience. http://www.chryslergroupllc.com/Investor/Webcast/P...
K
Notice the Alfa one that spends several slides hammering on how Alfa's are supposed to have 50/50 weight distribution (really?) using a 4C as a background (which does not...) and to hilarious effect shows even the state-run, pre-Fiat Alfa for all its madness and foibles sold more cars than ever since...
Sigh. Just sell the brand to someone who cares Fiat, pleaaaase.
fSmells like someone dreams of selling Chryslers for BMW money in Europe, eh Sergio?
Alfa was pledged 5 billion Euro to resurrect the brand with 8 new models. Compare with Audi receiving 22 billion for the same period.
When you think that looks bleak, realise that none of the new models can catch repeat sales from the Giulietta or Mito, because just like with the 159 those lines will be discontinued and those customers are friendly requested to shop elsewhere.
If you are now thinking what kind of drugs they are on, have a look at these presentations and tell me how much they reek of a manager that has f
k all to tell his audience. http://www.chryslergroupllc.com/Investor/Webcast/P...K
Notice the Alfa one that spends several slides hammering on how Alfa's are supposed to have 50/50 weight distribution (really?) using a 4C as a background (which does not...) and to hilarious effect shows even the state-run, pre-Fiat Alfa for all its madness and foibles sold more cars than ever since...
Sigh. Just sell the brand to someone who cares Fiat, pleaaaase.
king hell just read that presentation and the last hope died. The picture of our toys followed by a couple of wiring looms on a pallet, a cardboard box full of scrap and a cut up monocoque was the final nail in the coffin.Fiat should give the brand to someone as part of a deal.
errek72 said:
Lost soul said:
It is now a prestige brand look at them in the 80's 90's they were hardly a prestige brand
Although I applaud that evolution, it took them twenty years to get there and were gifted Ferrari parts and tech to get there.Meanwhile, look what Audi did with VW parts...
more like 6-7 to achieve prestige status Lost soul said:
errek72 said:
Lost soul said:
It is now a prestige brand look at them in the 80's 90's they were hardly a prestige brand
Although I applaud that evolution, it took them twenty years to get there and were gifted Ferrari parts and tech to get there.Meanwhile, look what Audi did with VW parts...
more like 6-7 to achieve prestige status Lost soul said:
It took Audi much longer to get there
Depends on what you want to use as start and end point. The action plan Piech had to kick it up a level started with the Audi V8, made at a loss, which was released in 1988. I think it can be argued that by 2008 the A8 was successfully competing and outselling the 7 series. Something which Maserati is not yet doing.In the end being forced to choose I would choose the Maserati, but I'm not exactly blown away by their management's stellar performance in the market, is all I'm saying.
With Alfa, they are now releasing powerpoints where they themselves say they messed up thoroughly and cannot match the sales of the Alfetta in all the years they had the company. Way to go.
errek72 said:
Depends on what you want to use as start and end point. The action plan Piech had to kick it up a level started with the Audi V8, made at a loss, which was released in 1988. I think it can be argued that by 2008 the A8 was successfully competing and outselling the 7 series. Something which Maserati is not yet doing.
In the end being forced to choose I would choose the Maserati, but I'm not exactly blown away by their management's stellar performance in the market, is all I'm saying.
No idea how many 7 series are made per year I am sure it is quite a lot but the 7 and the QP can not really be compared as no diesel option on the QP In the end being forced to choose I would choose the Maserati, but I'm not exactly blown away by their management's stellar performance in the market, is all I'm saying.
robemcdonald said:
The other car, exciting as it is, is manufactured in such small numbers and left hand drive only.
The 4C is available in RHD - I tried it for size at Brooklands last Saturday I take your point though.However i'm more inclined to be positive about the announcement. If the Giulia is to be released in 2016 then it really shouldnt be that long before we start seeing prototypes driving around, so i'm keeping my fingers crossed...
, so how many 7's do BMW produce each year ? Gassing Station | Alfa Romeo, Fiat & Lancia | Top of Page | What's New | My Stuff