Shimano Price Reductions for 2014?

[KenC]

I've heard by word of mouth that substantial price reductions on some Shimano products are on the horizon, in particular drive train components. However, Google has failed me and I've not been able to see any evidence of this. Can anyone confirm it and, ideally, point me in the direction of the new prices for Dura Ace di2 components.

[P-Jay]

Maybe, it seems generously discounted online at the mo and not much in the way of new features for 2014 could see coming down?

[croftsj]

I heard this from my LBS today, some components around 50% off

[KenC]

Yo answer my own question, it appears that the new prices are on the Madison website.

[Get Karter]

I had heard that Madison are about to face competition from another UK bike-trade supplier who are getting to distribute the full Shimano range.
That could explain the sudden enthusiasm for Madison to cut their margins....