Supermarket own brands ?!?
Author
Discussion

IceBoy

Original Poster:

2,455 posts

249 months

Tuesday 15th November 2011
quotequote all
Hi All,

I have always been one to purchase branded food.....always!

However with business/work down by 70% I've been trying to be economical with our household income.

Yesterday whilst in the Co-op, I decided to buy co-op bread. Got home and the kids were none the wiser but Mrs. Ice did pick-up on the fact that it was not as nice as our usual brand.

I thought it was pretty good actually.

Given the choice I would stick with food brands I know, especially beans, ketchup, jams, breakfast cerials etc.

BUT....what supermarket brands can compete on taste, to the bigger brands?

Over to you
IceBoy

SHutchinson

2,333 posts

212 months

Tuesday 15th November 2011
quotequote all
Not strictly an own brand but, you know potatoes? The ones in the big sacks with mud on them are just as nice as the ones in little plastic bags that have had all the mud removed.

marshalla

15,902 posts

229 months

Tuesday 15th November 2011
quotequote all
Branded food ?

nothing tastes better then something you've made from proper fresh ingredients. Ditch the supermarket and find a proper butcher, greengrocer, fishmonger and (if you must let someone else bake for you) baker. Go to the local farmers' market(s) too and learn about what real food is - nature doesn't put it in packets and tins.

IceBoy

Original Poster:

2,455 posts

249 months

Tuesday 15th November 2011
quotequote all
Come on !

I guess nobody goes to the supermarket anymore?

IceBoy

jas xjr

11,309 posts

267 months

Tuesday 15th November 2011
quotequote all
IceBoy said:
Come on !

I guess nobody goes to the supermarket anymore?

IceBoy
Come on ! You do realise this is ph smile

Whilst times are hard we have been making a conscious effort to save money on our supermarket shop. Sometimes rather than buy an own brand we just take advantage of offers. BOGOFS etc.
Last big shop we did at tesco they had a buy one get two free on quite a few items. So we stocked up on those.
If you like spicy food , try your local Asian supermarket , they often have good deals. Especially on fresh veg and fruit.

eybic

9,212 posts

202 months

Tuesday 15th November 2011
quotequote all
Asda own brand ketchup is lovely as is their "farmhouse" loaf (compareable to Hovis).

I also used to be a brand snob but have recently been educated on a few things.

illmonkey

19,804 posts

226 months

Tuesday 15th November 2011
quotequote all
Some things are required to be 'branded'. Most I'll just buy the cheaper stuff. For instance, pasta, chopped toms etc. Or what ever works out the best on deal.

dazco

4,281 posts

217 months

Tuesday 15th November 2011
quotequote all
marshalla said:
Branded food ?

nothing tastes better then something you've made from proper fresh ingredients. Ditch the supermarket and find a proper butcher, greengrocer, fishmonger and (if you must let someone else bake for you) baker. Go to the local farmers' market(s) too and learn about what real food is - nature doesn't put it in packets and tins.
Any more top money saving tips? wink

marshalla

15,902 posts

229 months

Tuesday 15th November 2011
quotequote all
dazco said:
Any more top money saving tips? wink
Give up smoking, grow your own fruit and veg. and learn to brew your own beer.

Consider becoming a naturist too - huge savings to be made by doing that. ;-)

Edited by marshalla on Tuesday 15th November 12:06

Odie

4,187 posts

210 months

Tuesday 15th November 2011
quotequote all
Supermarkets make a massive profit on own brand compared to branded goods. So they put a lot of effort into getting the taste (especially on the premium own brand) and of getting the price/cost right. In alot of cases the own brand goods come out of the same factory as branded goods (heinz make ketchup/baked beans/soups for various brands for example) but to a different recipe.

I eat alot of own brand, but generally im not fussed about the taste. Unless its for a special meal or a treat.

Asda own brand peanut 'M&M's' are quite nice. Asda tomato soup tastes different to heinz, but I quite like it as its more tomatoy and less creamy than heinz.

I buy whatever bread is reduced to clear and freeze it. So cant really comment on bread. smile

Gold

1,998 posts

233 months

Tuesday 15th November 2011
quotequote all
Almost any "branded" bread is a pastiche of the real thing.

eybic

9,212 posts

202 months

Tuesday 15th November 2011
quotequote all
Thing with freshly baked bread is it generally only lasts a couple of days, whereas branded stuff lasts about a week which suits me.

louiebaby

10,939 posts

219 months

Tuesday 15th November 2011
quotequote all
Be aware of who is making stuff for the supermarkets too. A lot of their stuff is sourced and labelled with their packaging.

An example is the diluting "squash." They're all the same. From the same place. With different labels for Asda, Tesco etc.

Some of the stuff won't be, and will be specific to a supermarket, but a lot isn't.

I just buy what's on offer most of the time, but do compare it with the non-offer sizes too. Sometimes the special offers aren't that special.

Also, sometimes the special offer on branded stuff is cheaper than the own brand supermarket stuff. Keep you eyes open. smile

dazco

4,281 posts

217 months

Tuesday 15th November 2011
quotequote all
marshalla said:
Give up smoking, grow your own fruit and veg. and learn to brew your own beer.

Consider becoming a naturist too - huge savings to be made by doing that. ;-)

Edited by marshalla on Tuesday 15th November 12:06
Heating costs a hell of a lot more than clothes do wink

eybic

9,212 posts

202 months

Tuesday 15th November 2011
quotequote all
I always look at the pence per unit (KG, G, Each) as a lot of the time the bigger packs are actually more expensive per unit than smaller ones.

For example I buy Weetabix in Asda and the 72 packs are sometimes 2p more per biscuit than the 48 packs, also Maltesers are cheaper to buy by the bag than box.

Odie

4,187 posts

210 months

Tuesday 15th November 2011
quotequote all
eybic said:
I always look at the pence per unit (KG, G, Each) as a lot of the time the bigger packs are actually more expensive per unit than smaller ones.

For example I buy Weetabix in Asda and the 72 packs are sometimes 2p more per biscuit than the 48 packs, also Maltesers are cheaper to buy by the bag than box.
perfect example of that is onions in 3s in a net, being 100% (at one time they were, not checked lately) more than buying 3 onions loose.

jas xjr

11,309 posts

267 months

Tuesday 15th November 2011
quotequote all
Odie said:
perfect example of that is onions in 3s in a net, being 100% (at one time they were, not checked lately) more than buying 3 onions loose.
Onions are for nothing at Asian supermarkets. Last time I bought some , 5kg bag 99p
Garlic was 50p a pound.

ShampooEfficient

4,278 posts

239 months

Tuesday 15th November 2011
quotequote all
jas xjr said:
Odie said:
perfect example of that is onions in 3s in a net, being 100% (at one time they were, not checked lately) more than buying 3 onions loose.
Onions are for nothing at Asian supermarkets. Last time I bought some , 5kg bag 99p
Garlic was 50p a pound.
>takes notes<

deeen

6,368 posts

273 months

Tuesday 15th November 2011
quotequote all
I'm drinking Tesco red wine at the moment, £3.60 a bottle, does that help?

jas xjr

11,309 posts

267 months

Tuesday 15th November 2011
quotequote all
ShampooEfficient said:
>takes notes<
My mum will buy a box of ginger then bury what she does not need in the garden smile