Critique our site please?

Critique our site please?

Author
Discussion

dalenorth

Original Poster:

873 posts

174 months

Wednesday 8th March 2023
quotequote all
We do nearly all of our business through referrals so I understand this isn’t the best site ever as we did it with a limited budget, but I would be grateful if any constructive criticism and guidance please?

https://linkprotect.cudasvc.com/url?a=https%3a%2f%...


QJumper

2,709 posts

33 months

Wednesday 8th March 2023
quotequote all
Third bullet point down near the top. There should be a "to" after "listen".

Also, should be "Stories like Dave's are why we do what we do"

Edited by QJumper on Wednesday 8th March 15:40

mikef

5,253 posts

258 months

Wednesday 8th March 2023
quotequote all
Get someone qualified to to proof-read the copy

Just in the first few lines:

listen what is important

Stories like Dave’s is why


dalenorth

Original Poster:

873 posts

174 months

Wednesday 8th March 2023
quotequote all
Some great points already, thanks

anonymous-user

61 months

Wednesday 8th March 2023
quotequote all
The links over the pictures in the 4th section are hard to read for somebody with average eyesight, would be impossible for somebody who is visually impaired,

softtop

3,091 posts

254 months

Wednesday 8th March 2023
quotequote all

Thoughts on who the site is directed at. For some pages, you appeal directly to the end user, others are focussed on an intermediary such as a broker. Will the site be segregated?

softtop

3,091 posts

254 months

Wednesday 8th March 2023
quotequote all
if we are into specifics, no full stops after bullet points apart from the last one if you really want one. smile

softtop

3,091 posts

254 months

Wednesday 8th March 2023
quotequote all
mikef said:
Get someone qualified to to proof-read the copy

Just in the first few lines:

listen what is important

Stories like Dave’s is why
Nothing gets passed this lady, proof reads novels and is incredible, I use on a regular basis and I'm a writer.

https://www.argentumproofreading.co.uk/



SmithCorona

729 posts

36 months

Wednesday 8th March 2023
quotequote all
My immediate thought was "they are security risk consultants", because nowhere, on the initial section of the page that loads, does it say what you actually do. You have to scroll to have it explained.

This makes me feel there is a lot of wasted space at the top of the site, so you miss the chance to get your value statement immediately in front of the customer.

I also think you could remove the images behind each category and replace with a "hand drawn style" icon set or suchlike that conveys the same messages, I.e. personal, business etc (a bit like your logo) without the generic images - that will help build a brand look and feel, too.

The page works nicely.


SmithCorona

729 posts

36 months

Wednesday 8th March 2023
quotequote all
softtop said:
Nothing gets passed this lady, proof reads novels and is incredible, I use on a regular basis and I'm a writer.

https://www.argentumproofreading.co.uk/
Ironic hehe

snuffy

10,483 posts

291 months

Wednesday 8th March 2023
quotequote all
If you have "no jargon" then why do you need a jargon buster?

Edited by snuffy on Thursday 9th March 14:48

P4ulB

566 posts

242 months

Thursday 9th March 2023
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Some feedback from looking at the home page and a very quick glance at a couple of other pages.

Initial impressions

- Took a while to work out what you do and involved scrolling to find out
- Could benefit from a well worded tagline under the hero section title
- 3 call to action buttons all vying for my attention
- Copy needs a good proofread

Design

- Not a fan of a mobile menu when viewing on a desktop machine. Only show this on mobile or in tablet view if the links don't fit
- Saying that, you've got a lot of links to fit in the nav. The different types of insurance could potentially be put into a drop-down menu to enable enough space
- Lots of different widths to the content sections. Nothing wrong with mixing full-width sections, but any that aren't try and keep to a consistent width. For example, the section directly under the hero section and "Dave's story" are narrower than the footer and the section above it
- The footer content is all over the place and could do with a rethink. Also, try and get the site links to appear in here also as an alternative navigation
- When viewing on mobile, the hamburger menu is not where I'd expect it to be - should be in the top right with the logo on the left

Accessibility issues

- The "Protection Made Personal" title in the hero section does not have enough contrast against the background image
- All the text on the images in the section after "Dave's story" video suffer the same problem
- The text below the subheadings in the grey section also do not have enough contrast
- The "Get in touch" buttons on sub-pages do not have enough contrast

Misc stuff

- Pages don't seem to have a meta description - important for SEO
- Room for some reductions in file size of some images


Edited by P4ulB on Thursday 9th March 14:48

snuffy

10,483 posts

291 months

Thursday 9th March 2023
quotequote all
"Cover and protection are provided through our friends at"

Fiends? They look like businesses to me.




dalenorth

Original Poster:

873 posts

174 months

Thursday 9th March 2023
quotequote all
We’re very grateful for all the feedback

2 sMoKiN bArReLs

30,609 posts

242 months

Thursday 9th March 2023
quotequote all
More trivial stuff (my specialist subject hehe)

In the address why the comma only after Chilwell & Nottingham, and is the full stop after the company number necessary? (on the first drop down)

You correctly quote the address & limited company number, but is the full name "PURE PROTECT LIMITED" actually mentioned anywhere (per company law)







Nimby

4,907 posts

157 months

Thursday 9th March 2023
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What does "Never Knowingly Sold" mean?

tpalmer

82 posts

106 months

Thursday 9th March 2023
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Interesting to see where you went with this in the end Dale.

Main comment would be I think it requires more thought around hierarchy across the board - Design, navigation, content structure/messaging, and user journey(s) etc.

Edited by tpalmer on Thursday 9th March 16:34

softtop

3,091 posts

254 months

Saturday 11th March 2023
quotequote all
SmithCorona said:
softtop said:
Nothing gets passed this lady, proof reads novels and is incredible, I use on a regular basis and I'm a writer.

https://www.argentumproofreading.co.uk/
Ironic hehe
well spotted, I have also used the services. smile