Vorsprung durch Technik

[groucho]

C,mon you Audi owners, what does it mean?

Grouch.

[Andrew Noakes]

Audi translate it as 'success through engineering'.

[groucho]

Andrew Noakes said:

Audi translate it as 'success through engineering'.

Cheers Andrew, Another snippit of info I can talk about at the pub.

Grouch.

[silverback mike]

Thought it was 'forwards through technology'
That's what a german bloke I know said it was.
He might have been having a laugh though.

[dougc]

Andrew Noakes said:

Has anyone else noticed that Volkswagen have started putting a German slogan at the end of their TV ads?

I think it's something like 'For the love of driving' although my German is pretty bad and the phrase doesn't appear for long.

[suparuss]

hehe there is a guy on ebay selling vinyl etch logos that say- vorsprung durk technik! what does that translate as??

[groucho]

now.

[phillvr6]

vorsprung = to spring forward

durch = through

technik = technology

[Ian Lewis]

Yes

that's the literal translation.

Ian

[Andrew Noakes]

www.pgan.com/audi.jpg

>> Edited by Andrew Noakes on Wednesday 13th October 19:37

[yertis]

Andrew Noakes said:

www.pgan.com/audi.jpg >> Edited by Andrew Noakes on Wednesday 13th October 19:37

God - no wonder they went for the German. Not exactly inspiring is it.

[minghis]

I always thought it was 'progress through technology'.

[Wacky Racer]

minghis said:

I always thought it was 'progress through technology'.

So did I...

[groucho]

Perhaps the real definition is lost in translation.

Grouch.

[yertis]

groucho said:

Perhaps the real definition is lost in translation. Grouch.

You mean it might be "We're going to fleece you for spare parts"?

[IOLAIRE]

The German's translate it as advancement through technology.