Future Jaguar Design models
Discussion
I was trying to create my own design brief for a new Jaguar design project I'm working on, but wanted to have feedback from real Jag enthusiasts.
I'm really interested in the design heritage of Jaguar, and what makes it stand apart from other luxury cars.
What is the future model missing in it's modern lineup? an xk 120-140 roadster ? or a modern xj coupe? what model you all think shuold be considered? a niche model like a roadster or something else?
I would really appreciate your feedback,
Thanks guys
Italo
I'm really interested in the design heritage of Jaguar, and what makes it stand apart from other luxury cars.
What is the future model missing in it's modern lineup? an xk 120-140 roadster ? or a modern xj coupe? what model you all think shuold be considered? a niche model like a roadster or something else?
I would really appreciate your feedback,
Thanks guys
Italo
Well, apparently Kate Winslet was used as the basis for the current XK8, according to Ian Callum - strange, I always thought he had his head screwed on. Seems he likens cars to girls.
Ergo, the next XJ will be based on Jennifer Lopez, and have a larger boot, or maybe base it on Pamela Anderson and give it bigger headlights.
Sorry - that wasn't much help at all, was it?
Ergo, the next XJ will be based on Jennifer Lopez, and have a larger boot, or maybe base it on Pamela Anderson and give it bigger headlights.
Sorry - that wasn't much help at all, was it?
Really interesting post.
I did a large Jaguar Saloon for my final year project at Cov Uni at the time when the X308 was the current flagship. Details of the X350 had not been made public although Jaguar were known to be working on it. Interestingly, my market research led me to a design which was larger than the X308, yet lighter and utilised much of the same drivetrain (althoguh I did proprose a hybrid version - oh the shame).
Personally, I think that Jag are not so much missing a model from their line-up as they are missing style from their current range. The X-Type is wrong, the S-Type looked outdated when it was launched and has failed to improve enough and the X350 is not daring enough.
The current range has no drama, not even the XK. Yes it's a pretty car but it isn't sensational.
If I had time, I'd love to get the markers out and join in on this one!
Hope that helps,
Iain
I did a large Jaguar Saloon for my final year project at Cov Uni at the time when the X308 was the current flagship. Details of the X350 had not been made public although Jaguar were known to be working on it. Interestingly, my market research led me to a design which was larger than the X308, yet lighter and utilised much of the same drivetrain (althoguh I did proprose a hybrid version - oh the shame).
Personally, I think that Jag are not so much missing a model from their line-up as they are missing style from their current range. The X-Type is wrong, the S-Type looked outdated when it was launched and has failed to improve enough and the X350 is not daring enough.
The current range has no drama, not even the XK. Yes it's a pretty car but it isn't sensational.
If I had time, I'd love to get the markers out and join in on this one!
Hope that helps,
Iain
groomi said:
Personally, I think that Jag are not so much missing a model from their line-up as they are missing style from their current range. The X-Type is wrong, the S-Type looked outdated when it was launched and has failed to improve enough and the X350 is not daring enough.
The current range has no drama, not even the XK. Yes it's a pretty car but it isn't sensational.
If I had time, I'd love to get the markers out and join in on this one!
Hope that helps,
Iain
It does, but I thought the S-type was what more traditionalist Jag enthusiast were waiting for? wasn't the mk II saloon of the 60's the most stylish jaguar?
Give me more feedback and thoughts, with where you see Jaguar design in the very near future, let's say year 2008-10 .
Edited by fuoriserie on Tuesday 28th November 11:30
I think the new XK is (hopefully) a pointer to jaguar design going in the right direction....classy and elegant and good looking cars. I think Jags should be elegant and good looking cars, but maybe with a modern edge. They can (possibly) pay lip service to the past, but not just be copies or too retro.
However, inside and under the skin, they should be cutting edge and pushing the engineering envelope. eg. new manufacturing techniques, like using aluminium.
does that help?
However, inside and under the skin, they should be cutting edge and pushing the engineering envelope. eg. new manufacturing techniques, like using aluminium.
does that help?
fuoriserie said:
groomi said:
Personally, I think that Jag are not so much missing a model from their line-up as they are missing style from their current range. The X-Type is wrong, the S-Type looked outdated when it was launched and has failed to improve enough and the X350 is not daring enough.
The current range has no drama, not even the XK. Yes it's a pretty car but it isn't sensational.
If I had time, I'd love to get the markers out and join in on this one!
Hope that helps,
Iain
It does, but I thought the S-type was what more traditionalist Jag enthusiast were waiting for? wasn't the mk II saloon of the 60's the most stylish jaguar?
Give me more feedback and thoughts, with where you see Jaguar design in the very near future, let's say year 2008-10 .
Edited by fuoriserie on Tuesday 28th November 11:30
The MkII was a very clear development of the MkI small saloon car of 1957, surprisingly enough
As to the most stylish then I think many people have their favourite. I would suspect that most people would choose the E-Type (XKE) but even there arguments never cease as to whether the OTS or the FHC is the better, to some extent they are both compromised by each others existence and the fact that there wasn't enough money to really design both. The E-Type was a radical step forward in terms of the design of Jaguar "road cars". It's design bares little resemblance to the earlier sports car, the 150. The engine was basically a straight carry through from the XK150S. The body style was a development of the long nosed D-Type race car.
My personal favourite is the XK150, probably in FHC style (check my profile
) many consider the 150 to be an overweight cousin of the earlier 120 & 140, but the nice thing about life is that we are all different. I suspect that the current and previous XKs are fulfilling the same role in the product range. It is difficult to compare pricing between 1956 and 2006, some things are cheaper now, others more expensive. Using retail price inflation the current model might prove more expensive but when the original XKs were current their price would have bought you a house, the same can not be said now. Even comparing their costs against their competitors doesn't make much sense. A MB 300SL was twice the price, an BMW 508 4 times the price and certainly the BM would not stand a cat in hells chance to keeping up with the XK. I don't think those sorts of price differences aren't possible in today's market place.
A smaller cheaper sports car from Jaguar would be great and I think it might sell really well, but it would be a new departure for the company.
A big couple would also be a great addition to the range. To my mind the XJs prior to the current model to a large extent filled that role and the XJC was a lovely looking car. A modern interpretation of this might well tempt me to finally trade in my X300. Something like the X300 convertible show car would be fantastic to see, but I doubt that Jaguar has the resources to build something like that right now. Modern car development is just too expensive.
I think Jaguar need to do something radical. They've taken the current design styles as far as they can go. They had to do this in the past.
The MkVII,VIII,IX range carried their style through the fifties, but for the sixties something new was needed... along came the Mk X. Did they get that right? Many people felt it was too big, but it left room for the MkII, the S-Type and the 420 underneath it.
The XK120,140,150 likewise took their idea as far as it made sense. I love the 150, but I love it as a classic car. By 1961 it must have looked dated. Hence the E-Type.
The XJ started out as a replacement for the E-Type, and everything else.
You can follow through the XJ line, through the series I,II and III, the XJ40 is clear follow on, then X300 and X308. These to my mind were the best looking saloon cars (again see my profile
). The customer clinics for the replacement must have gone "It's great, that is what a Jaguar saloon is all about -
DON'T CHANGE IT
.... ere
but could you give us a bit more head room please,
Oh yes and that young Clarkson chap on the telly keeps telling us there isn't enough leg room.
Oh and whilst your at it, my knees aren't what they used to be, so can it not be quite so low down"
Well that sadly is what they got.
I'm glad I don't have Ian Callum's job. I don't know what the next Jag needs to look like. But one thing I am sure of it time for another XK->E-Type, Mk9 to Mk10 moment again. I think it would have been an incredibly brave company that had done that at the end of the X308. Brave is not what major PLCs do, brave = risk. Now they have no choice.
My thoughts.
Ken
I'm glad I don't have Ian Callum's job. I don't know what the next Jag needs to look like. But one thing I am sure of it time for another XK->E-Type, Mk9 to Mk10 moment again. I think it would have been an incredibly brave company that had done that at the end of the X308. Brave is not what major PLCs do, brave = risk. Now they have no choice.
My thoughts.
Ken
[/quote]
Thanks for the very informative post, and I do like the xk 150 a lot.......... but wouldn't you buy a modern 150 if it were built in 2009?, with modern mechanicals, a lightweight chassis and a modern retro design?
I was thinking along the lines of a 2 seater RD-6 design influenced roadster/coupe.
My thoughts.
Ken
[/quote]
Thanks for the very informative post, and I do like the xk 150 a lot.......... but wouldn't you buy a modern 150 if it were built in 2009?, with modern mechanicals, a lightweight chassis and a modern retro design?
I was thinking along the lines of a 2 seater RD-6 design influenced roadster/coupe.
Edited by fuoriserie on Tuesday 28th November 19:06
Edited by fuoriserie on Tuesday 28th November 19:07
fuoriserie said:
a8hex said:
I'm glad I don't have Ian Callum's job. I don't know what the next Jag needs to look like. But one thing I am sure of it time for another XK->E-Type, Mk9 to Mk10 moment again. I think it would have been an incredibly brave company that had done that at the end of the X308. Brave is not what major PLCs do, brave = risk. Now they have no choice.
My thoughts.
Ken
My thoughts.
Ken
Thanks for the very informative post, and I do like the xk 150 a lot.......... but wouldn't you buy a modern 150 if it were built in 2009?, with modern mechanicals, a lightweight chassis and a modern retro design?
I was thinking along the lines of a 2 seater RD-6 design influenced roadster/coupe.
Edited by fuoriserie on Tuesday 28th November 19:06
Edited by fuoriserie on Tuesday 28th November 19:07
I think the new XK is a modern XK150. All three of the 50s XKs came in 3 versions:
an OTS, Open Two Seater.
a DHC, DropHead Coupe, the 2+2 convertible.
a FHC, FixedHead Couple, the 2+2 hardtop.
For the E-Type they dropped the DHC, the current XK and the previous XK8 does without the OTS model. There were not big difference between the OTS and the DHC, the chassis and engines were the same. A modern OTS wouldn't save a lot of money from the purchase price.
BTW I like the new XK and XKR, Unfortunately it doesn't photograph to well, I think it looks much better in the flesh. Particularly in dark colours, give me a black one please
with cream interior. Not sure about the wood, I'd like to replace it with leather though not in cream. Would I buy one. No.
Why, because I have kids now and they wouldn't fit in the back. The XK150 had quite a bit more room in the back than the XK8 (convertible). The new XK does have more space but sadly not enough. The boot on the drophead is also rather small, if you want to hide away the roof it's got to go somewhere.
A smaller lighter car with the same engine would appeal to some customers, but I suspect that Jaguar as they stand at the moment couldn't afford to do the development of a whole new platform just to support it. I don't know whether there is a suitable platform anywhere in the Ford empire that they could leverage. The last time they borrowed a platform they got panned for it. Basing the X-Type on the Mondeo platform just lead to everyone calling it a Mundano in drag. Audi get away with sharing with Skoda, but they're not British so the press don't feel they need to put the boot in at every chance.
Whether they could manage something between the XJ and the XK would seem a better bet. MB seems to be doing well with the CLS. A sleek, feline, four seater would be good to see. I presume that this could be built on the platform supporting the XK & XJ.
It awaits to be seen what the next S-Type will look like. We know what it doesn't look like, the rags have been full of pictures that show what it doesn't look like. FIngers crossed that Ian has got it right.
The man is right. The new XK is exactly in the niche of the old XK150, with a little less room in the back for some weird reason. All that is missing is the barely concealed sinister evil quality of the XK150S 3.8. Something that will eat a 997 GT3. Get out of your armchairs guys....
The E-Type came from the XK120C (C-Type) followed by the D-Type. It was born out of a stripped down road racer and the equal doesn't currently exist in the Jag line up.
XJ - if you can design a prettier large scale sports saloon I kiss your arse man .... and I don't think either of us are at risk here. BMW can't. Merc can't. Porsche can't. The only one who comes close is Maserati, And most of that is novelty and Italian machismo. All the doom merchants can say is'it looks like the one from '68.' So
in what?
S-Type - concept small saloon not really followed up till the BMW 3-series, and I think that it has some way to go.
X-Type. Not half as bad as the knobs make out. Room for progress.
What Jaguar means is the ability to move forward in in ways which may be unexpected without losing what has been achieved in the past. The grace of a cat, the pace of a Le Mans racer, the smoothness and refinement of a limousine.
The E-Type came from the XK120C (C-Type) followed by the D-Type. It was born out of a stripped down road racer and the equal doesn't currently exist in the Jag line up.
XJ - if you can design a prettier large scale sports saloon I kiss your arse man .... and I don't think either of us are at risk here. BMW can't. Merc can't. Porsche can't. The only one who comes close is Maserati, And most of that is novelty and Italian machismo. All the doom merchants can say is'it looks like the one from '68.' So
in what? S-Type - concept small saloon not really followed up till the BMW 3-series, and I think that it has some way to go.
X-Type. Not half as bad as the knobs make out. Room for progress.
What Jaguar means is the ability to move forward in in ways which may be unexpected without losing what has been achieved in the past. The grace of a cat, the pace of a Le Mans racer, the smoothness and refinement of a limousine.
cardigankid said:
The man is right. The new XK is exactly in the niche of the old XK150, with a little less room in the back for some weird reason. All that is missing is the barely concealed sinister evil quality of the XK150S 3.8. Something that will eat a 997 GT3. Get out of your armchairs guys....
The E-Type came from the XK120C (C-Type) followed by the D-Type. It was born out of a stripped down road racer and the equal doesn't currently exist in the Jag line up.
The E-Type came from the XK120C (C-Type) followed by the D-Type. It was born out of a stripped down road racer and the equal doesn't currently exist in the Jag line up.
I don't think the E-Type was any more stripped down than the XK150. It followed the D-Type in it's style and it's mode of construction. If you want a stripped down just off the race track Jag, it would be the XK-SS. First win Le Mans three years on the trot. Next make it possible for someone to sit in the second seat. Lastly fit a windscreen that goes all the way across the car. Vula a road car that Road and Track timed 0->60 in 5.7s in 1956!
cardigankid said:
XJ - if you can design a prettier large scale sports saloon I kiss your arse man .... and I don't think either of us are at risk here. BMW can't. Merc can't. Porsche can't. The only one who comes close is Maserati, And most of that is novelty and Italian machismo. All the doom merchants can say is'it looks like the one from '68.' So in what?
in what? The problem would be that if it didn't look just like the one from 68 the exact same set of doom merchants would complain it doesn't look like a Jaguar.
cardigankid said:
S-Type - concept small saloon not really followed up till the BMW 3-series, and I think that it has some way to go.
The S-Type was bigger and plusher than the 3-Series (which was a Dolomite rip off anyway) Even the "small saloon" Mk1 and Mk2 was bigger. The S-Type would be much more akin to the 5Series which is where the new S-Type plays.
cardigankid said:
X-Type. Not half as bad as the knobs make out. Room for progress.
What Jaguar means is the ability to move forward in in ways which may be unexpected without losing what has been achieved in the past. The grace of a cat, the pace of a Le Mans racer, the smoothness and refinement of a limousine.
What Jaguar means is the ability to move forward in in ways which may be unexpected without losing what has been achieved in the past. The grace of a cat, the pace of a Le Mans racer, the smoothness and refinement of a limousine.
cardigankid said:
T
XJ - if you can design a prettier large scale sports saloon I kiss your arse man .... and I don't think either of us are at risk here. BMW can't. Merc can't. Porsche can't. The only one who comes close is Maserati, And most of that is novelty and Italian machismo. All the doom merchants can say is'it looks like the one from '68.' Soin what?
S-Type - concept small saloon not really followed up till the BMW 3-series, and I think that it has some way to go.
X-Type. Not half as bad as the knobs make out. Room for progress.
What Jaguar means is the ability to move forward in in ways which may be unexpected without losing what has been achieved in the past. The grace of a cat, the pace of a Le Mans racer, the smoothness and refinement of a limousine.
XJ - if you can design a prettier large scale sports saloon I kiss your arse man .... and I don't think either of us are at risk here. BMW can't. Merc can't. Porsche can't. The only one who comes close is Maserati, And most of that is novelty and Italian machismo. All the doom merchants can say is'it looks like the one from '68.' So
in what? S-Type - concept small saloon not really followed up till the BMW 3-series, and I think that it has some way to go.
X-Type. Not half as bad as the knobs make out. Room for progress.
What Jaguar means is the ability to move forward in in ways which may be unexpected without losing what has been achieved in the past. The grace of a cat, the pace of a Le Mans racer, the smoothness and refinement of a limousine.
Well guys, thanks for the great info and to the point I would have to add.
, will kep in mind the various design references, and what i'm getting is a modern sports/coupe saloon, but isn't Jaguar working on that already as we speak? I must have read on Autocar a few weeks ago, that they are working on such a car.....will try to sketch something, but more of a 2+2 coupe, so not to compete with the above, kinda of an RCoupe concept, but shorter and smaller in dimensions.
What do you think?
Speaking from a strictly amateur perspective I thought the X308 looked sleek and taut, the latest XJ (X350?) looks short and bloated by comparison possibly due in part to the higher waistline?? I would have preferred to see a lower, more elegant shape with less busy detailing (in the form of creases and bumper strips etc). The new cars just don't seem to evoke the cat like qualities of old.
Having seen the new XK close up and on the road, Jaguar have dropped something on us that's good enough to be served on the same plate as the DB9. The supercharged XKR has an acceleration and performance akin to a Chim, although I do LOVE that whine of the blower.
The S-type diesel needs an autobox. The X-type diesel needs four wheel drive, and several billion dollars worth of research to give it a better power range (6 gears are only just enough). My 2.5V6 X-type (I'm on my second) knocks spots of the FWD versions that I get when mine's being serviced. But the 3 litre is really the only one that's quick. And yes, I'm sick of the Mondaeo jokes - I've owned a new Mondeao and they're not bad motors, but the comparison is only made by people who have never lived with both.
Styling wise - any new Jag MUST have some styling clues taken from the new XK. If (as rumour has it) the new XF is a cross between S type and XK styling then that's the one I'll be buying in 2008.
PS - good luck with the project - post some results on here if you can!
The S-type diesel needs an autobox. The X-type diesel needs four wheel drive, and several billion dollars worth of research to give it a better power range (6 gears are only just enough). My 2.5V6 X-type (I'm on my second) knocks spots of the FWD versions that I get when mine's being serviced. But the 3 litre is really the only one that's quick. And yes, I'm sick of the Mondaeo jokes - I've owned a new Mondeao and they're not bad motors, but the comparison is only made by people who have never lived with both.
Styling wise - any new Jag MUST have some styling clues taken from the new XK. If (as rumour has it) the new XF is a cross between S type and XK styling then that's the one I'll be buying in 2008.
PS - good luck with the project - post some results on here if you can!
fuoriserie said:
I'm really interested in the design heritage of Jaguar, and what makes it stand apart from other luxury cars.
Italo
Italo
I appreciate that designing a coupe, fastback, or sports-orientated two-seater or two-plus-two is rather more “sexy” than boring saloons, but if your project brief is sufficiently wide in scope – why not look at the future of small models for Jaguar?
The way I see it, is Jaguar really cannot afford to loose ground on this important market segment.
This is the bread-and-butter end of the money-making machine that the car industry is, today.
It’s also where some, though not all, of tomorrow’s buyers will come from when they step out to purchase the upmarket and more expensive models, like the XK.
Tradition is an element that seems to have been missed by most of the current spectators and players in today’s industry, and is where BMW have tripped up with their new generation 3-series, to my mind. Audi’s are typical Germanic functionality, again with little flair and a lot less evocative history than Jaguar.
Think about small saloons and their derivatives, maybe.
So there, in the last line above, is the first cue for your project.
Best of luck.
Bob Falfa said:
Having seen the new XK close up and on the road, Jaguar have dropped something on us that's good enough to be served on the same plate as the DB9. The supercharged XKR has an acceleration and performance akin to a Chim, although I do LOVE that whine of the blower.
The S-type diesel needs an autobox. The X-type diesel needs four wheel drive, and several billion dollars worth of research to give it a better power range (6 gears are only just enough). My 2.5V6 X-type (I'm on my second) knocks spots of the FWD versions that I get when mine's being serviced. But the 3 litre is really the only one that's quick. And yes, I'm sick of the Mondaeo jokes - I've owned a new Mondeao and they're not bad motors, but the comparison is only made by people who have never lived with both.
Styling wise - any new Jag MUST have some styling clues taken from the new XK. If (as rumour has it) the new XF is a cross between S type and XK styling then that's the one I'll be buying in 2008.
PS - good luck with the project - post some results on here if you can!
The S-type diesel needs an autobox. The X-type diesel needs four wheel drive, and several billion dollars worth of research to give it a better power range (6 gears are only just enough). My 2.5V6 X-type (I'm on my second) knocks spots of the FWD versions that I get when mine's being serviced. But the 3 litre is really the only one that's quick. And yes, I'm sick of the Mondaeo jokes - I've owned a new Mondeao and they're not bad motors, but the comparison is only made by people who have never lived with both.
Styling wise - any new Jag MUST have some styling clues taken from the new XK. If (as rumour has it) the new XF is a cross between S type and XK styling then that's the one I'll be buying in 2008.
PS - good luck with the project - post some results on here if you can!
I will surely post a few rough sketches, for your guys feedback.........
RingSpanner said:
fuoriserie said:
I'm really interested in the design heritage of Jaguar, and what makes it stand apart from other luxury cars.
Italo
Italo
Tradition is an element that seems to have been missed by most of the current spectators and players in today’s industry, and is where BMW have tripped up with their new generation 3-series, to my mind. Audi’s are typical Germanic functionality, again with little flair and a lot less evocative history than Jaguar.
Think about small saloons and their derivatives, maybe.
So there, in the last line above, is the first cue for your project.
Best of luck.
I believe that this is the new niche where, just like you're pointing out, most upmarket luxury brands are looking for their new projects.
I think that a small 4 door coupe saloon, could really be my next project.........
The evolution of the jag designs is interesting, it's often quoted the grace, pace and space, line
As has been discussed before the present XJ8 has a clear lineage from the original xj6, this itself was a merging of lines of the 420 which had come from the original s type and the 420G which had come from the mark X. There are two gaps from this, the huge limo that the mark X was designed to be and the xjc, both offer potential to redesign and reintroduce.
The XK8 has evolved from the original xk120, the problem with this is that the e-type was clearly a sports car with gt aspirations, during its life it evolved into the longer wheel base pure gt car, the xjs and xk8 have never revsited the stripped out 2 seat models, the car the f type was meant to be.
The present S type is clarely syled from the mark I/II and has always had difficulty pulling it off, it shows you can hint at the past, but don;t over do it.
The X type has potential, i'm not a fan of the design, but as an idea, think of an x-type with the supercharged 4.2v8 in the front mated with it's 4wd, think small muscle car.
The thing to remember as has been discussed before jaguars were great value compared to astons and ferrari, now with the xkr at close to 80k i'm not so sure that's true, and would be interested to know what lyons would have thought about that, remember this was the man who was told by lucas for an extra £5 per car he could have the same instruments as rolls royce, but no he wanted to keep the price down, they were very much power to the people in the same way tvr were in the 80s.
If you really wanted to go for it why not take a type of car jaguar have never made, 4x4 is just to obvious, but an mpv, think low sleek fast big, like a cross between an mpv and the markX, three rows of seats, the middle pair facing backwards with either a shooting back or couple outline, stress the grace pace and space concept.
The thing that they don'd do that lyans understood is that if you have a cool engine, make it look cool, let people see it, a polished xk engine is beautiful, i'm sorry a plastic cover doesn,t come close. Polish the exhaust manifolds, use stainless and ali where possible, people always lift the bonnet, make it a wow, the big lesson is that no ones accountant tells them they should buy a brand new car, it's a decision of the heart not the head.
As has been discussed before the present XJ8 has a clear lineage from the original xj6, this itself was a merging of lines of the 420 which had come from the original s type and the 420G which had come from the mark X. There are two gaps from this, the huge limo that the mark X was designed to be and the xjc, both offer potential to redesign and reintroduce.
The XK8 has evolved from the original xk120, the problem with this is that the e-type was clearly a sports car with gt aspirations, during its life it evolved into the longer wheel base pure gt car, the xjs and xk8 have never revsited the stripped out 2 seat models, the car the f type was meant to be.
The present S type is clarely syled from the mark I/II and has always had difficulty pulling it off, it shows you can hint at the past, but don;t over do it.
The X type has potential, i'm not a fan of the design, but as an idea, think of an x-type with the supercharged 4.2v8 in the front mated with it's 4wd, think small muscle car.
The thing to remember as has been discussed before jaguars were great value compared to astons and ferrari, now with the xkr at close to 80k i'm not so sure that's true, and would be interested to know what lyons would have thought about that, remember this was the man who was told by lucas for an extra £5 per car he could have the same instruments as rolls royce, but no he wanted to keep the price down, they were very much power to the people in the same way tvr were in the 80s.
If you really wanted to go for it why not take a type of car jaguar have never made, 4x4 is just to obvious, but an mpv, think low sleek fast big, like a cross between an mpv and the markX, three rows of seats, the middle pair facing backwards with either a shooting back or couple outline, stress the grace pace and space concept.
The thing that they don'd do that lyans understood is that if you have a cool engine, make it look cool, let people see it, a polished xk engine is beautiful, i'm sorry a plastic cover doesn,t come close. Polish the exhaust manifolds, use stainless and ali where possible, people always lift the bonnet, make it a wow, the big lesson is that no ones accountant tells them they should buy a brand new car, it's a decision of the heart not the head.
Thanks for this feedback, and i'm noticing that I will be embarking in a design minefield.....
My knowledge of the brand is not as deep as i thought it was....
, will have to catch up with more info, before I even get the pencil to start sketching........
Very strong heritage design views, even if i think everyone is ready for some new concepts, maybe.....
Will try my best.
Italo
My knowledge of the brand is not as deep as i thought it was....
, will have to catch up with more info, before I even get the pencil to start sketching........ Very strong heritage design views, even if i think everyone is ready for some new concepts, maybe.....
Will try my best.
Italo
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