Dyson to launch EV

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steveT350C

Original Poster:

6,728 posts

166 months

anonymous-user

59 months

Tuesday 26th September 2017
quotequote all
If he gets a car to production in 2020 i'll eat my hat (and i mean a proper car, in volume, not a few specials just to appease the press.......)



anonymous-user

59 months

Tuesday 26th September 2017
quotequote all
This story also has my B*llsh*t radar pinging back massive returns too!

BBCnews said:
Dyson says 400 staff have been working on the secret project for the past two years at its headquarters in Malmesbury, Wiltshire.
However, the car does not yet exist, with no prototype built, and a factory site is yet to be chosen.
400 people, for two years, and not even got a prototype built? Makes 'New' TVR look like geniuses, getting a show car built in 3 years with about 12 people and £13.27 in loose change.....


BBCnews said:
He promised that it will be radical and different, because, as he put it, what is the point of making it like any other car?
er, we don't really need any more radical cars do we? What we need is common-or-garden EV's. Just like our Golfs,Fiestas and Corsas we currently have, but with 'lecy power.


BBCnews said:
And he promised that it will not be cheap.
So we are talking a low volume, high cost, niche model? What's the point then? What does another 'Tesla' bring to the table? (especially when by 2020 Tesla themselves will be in volume production with a sensible, low cost EV.....)


BBCnews said:
The motor is designed and ready to go, he said, but the firm is still designing the car.
Wow, well done you lot. You've designed an electric motor! Er, that's the EASY bit, it's the rest of the car you need to worry about. I mean, with a parametric motor model (you can just buy the CAD/Magnetic modelling package off-the-shelf to do this these days) you can 'design' an electric motor in a week. It's a bit like saying "We are going to build a space rocket, and we've already designed the pilots seat, so how hard can the rest of it be?"


BBCnews said:
Tesla was able to build a new car brand from scratch, but only by producing a design which effectively moved the goalposts and changed people's expectations of what an electric car could provide.
And which car, lets remember, still hasn't actually made a single cent of Profit for the company! The current P85/P100 isn't actually a very good car. It's based on an old (2007) Merc BIW, with so-so quality (for a £100k car) and it's very very fast, but that's it.

As soon as VW, or Ford, or BMW, or Audi, or GM, or Mercedes, or Porsche, or Bentley, or RR, or Jaguar, or Lexus, or in fact any of the existing, extremely experienced and brilliantly engineered / productionised OE's release an EV, the niche market is gone. I mean, who's going to buy a "dyson" rather than a "porsche" even if it were as good (which it can' t possibly be, as they have NO experience of making cars)



You'd have to be certifiable to be on the board of a successful small consumer product company and sign off on this Cripplingly Expensive Fantasy trip to Never Never Land imo.......

CoolHands

19,219 posts

200 months

Tuesday 26th September 2017
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If it's priced like their hoovers it'll be £465,000 and assembled in the Philippines

colin79666

1,933 posts

118 months

Tuesday 26th September 2017
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Lets just hope it doesn't end up being another Sinclair C5 rolleyes

mr_spock

3,363 posts

220 months

Wednesday 27th September 2017
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I'm imagining the Brabham fan car now... serious ground effect?

Hub

6,507 posts

203 months

Wednesday 27th September 2017
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Will it look like this?


anonymous-user

59 months

Wednesday 27th September 2017
quotequote all
DELETED: Comment made by a member who's account has been deleted.
Sorry, but i beg to differ! A modern electric car is HUGELY complex. Not mechanically perhaps (although to make a modern car handle and ride well, and have good NVH, crash performance, etc etc does require enormous mechanical design and development of the various sub systems. Electrically, and in network / control terms a modern EV, with all the toys is a massive undertaking. But, the thing is, what the existing OEs know how to do, what they have been optimising over the last 10 models over the last 30 or 40 years is how to do the little, boring, but massively important bits, like door seals, windscreen wipers, demisting and ventilation, driver ergonomics, control weightings, etc etc.

The reason a Mk9 or whatever Golf is a brilliant car is because of the previous 9 models, where on each the manufacturer has improved and optimised every little detail.........

AnotherClarkey

3,624 posts

194 months

Saturday 30th September 2017
quotequote all
Max_Torque said:
And which car, lets remember, still hasn't actually made a single cent of Profit for the company! The current P85/P100 isn't actually a very good car. It's based on an old (2007) Merc BIW, with so-so quality (for a £100k car) and it's very very fast, but that's it.

As soon as VW, or Ford, or BMW, or Audi, or GM, or Mercedes, or Porsche, or Bentley, or RR, or Jaguar, or Lexus, or in fact any of the existing, extremely experienced and brilliantly engineered / productionised OE's release an EV, the niche market is gone. I mean, who's going to buy a "dyson" rather than a "porsche" even if it were as good (which it can' t possibly be, as they have NO experience of making cars)



You'd have to be certifiable to be on the board of a successful small consumer product company and sign off on this Cripplingly Expensive Fantasy trip to Never Never Land imo.......
Maybe he hopes to rustle up some government funding to replace the disappearing farm subsidies he is whining about?

SantaBarbara

3,244 posts

113 months

Saturday 30th September 2017
quotequote all
Hub said:
Will it look like this?

Where was that one made?

98elise

27,732 posts

166 months

Sunday 1st October 2017
quotequote all
Max_Torque said:
This story also has my B*llsh*t radar pinging back massive returns too!

BBCnews said:
Dyson says 400 staff have been working on the secret project for the past two years at its headquarters in Malmesbury, Wiltshire.
However, the car does not yet exist, with no prototype built, and a factory site is yet to be chosen.
400 people, for two years, and not even got a prototype built? Makes 'New' TVR look like geniuses, getting a show car built in 3 years with about 12 people and £13.27 in loose change.....


BBCnews said:
He promised that it will be radical and different, because, as he put it, what is the point of making it like any other car?
er, we don't really need any more radical cars do we? What we need is common-or-garden EV's. Just like our Golfs,Fiestas and Corsas we currently have, but with 'lecy power.


BBCnews said:
And he promised that it will not be cheap.
So we are talking a low volume, high cost, niche model? What's the point then? What does another 'Tesla' bring to the table? (especially when by 2020 Tesla themselves will be in volume production with a sensible, low cost EV.....)


BBCnews said:
The motor is designed and ready to go, he said, but the firm is still designing the car.
Wow, well done you lot. You've designed an electric motor! Er, that's the EASY bit, it's the rest of the car you need to worry about. I mean, with a parametric motor model (you can just buy the CAD/Magnetic modelling package off-the-shelf to do this these days) you can 'design' an electric motor in a week. It's a bit like saying "We are going to build a space rocket, and we've already designed the pilots seat, so how hard can the rest of it be?"


BBCnews said:
Tesla was able to build a new car brand from scratch, but only by producing a design which effectively moved the goalposts and changed people's expectations of what an electric car could provide.
And which car, lets remember, still hasn't actually made a single cent of Profit for the company! The current P85/P100 isn't actually a very good car. It's based on an old (2007) Merc BIW, with so-so quality (for a £100k car) and it's very very fast, but that's it.

As soon as VW, or Ford, or BMW, or Audi, or GM, or Mercedes, or Porsche, or Bentley, or RR, or Jaguar, or Lexus, or in fact any of the existing, extremely experienced and brilliantly engineered / productionised OE's release an EV, the niche market is gone. I mean, who's going to buy a "dyson" rather than a "porsche" even if it were as good (which it can' t possibly be, as they have NO experience of making cars)



You'd have to be certifiable to be on the board of a successful small consumer product company and sign off on this Cripplingly Expensive Fantasy trip to Never Never Land imo.......
What bits if the Tesla are based on a Mercedes? I've heard that said before, but the chassis drivetrain and body all seem to be bespoke?

On the profit side, doesn't the vast investment in new production make a dent in the profits?

SantaBarbara

3,244 posts

113 months

Sunday 1st October 2017
quotequote all
They may form a partnership with another manufacturer such as Vauxhall or Bedford

superstreek

281 posts

215 months

Tuesday 3rd October 2017
quotequote all
98elise said:
What bits if the Tesla are based on a Mercedes? I've heard that said before, but the chassis drivetrain and body all seem to be bespoke?

On the profit side, doesn't the vast investment in new production make a dent in the profits?
The stalks for indicator, gear change and cruise and the boss for the steering wheel. Switchgear for windows and the wipers on the X.
I think the S also uses Merc Air suspension.

Not exactly based on, relatively sure most cars have a degree of common parts around handles and switch gear.

BTW build quality has improved, I would the big differentiation currently is more design aesthetic than build.

Davie