RE: Volvo 780 Bertone Coupe | Spotted

RE: Volvo 780 Bertone Coupe | Spotted

Tuesday 17th May 2022

Volvo 780 Bertone Coupe | Spotted

Just the thing for turning the West Country into the West Coast...


Well, here’s something you don’t see every day. Indeed, have you ever seen a Volvo 780 Bertone Coupe, outside of a magazine or an Internet? I think I may have, but in the same way I think I may have seen a ghost in the WWII tunnels below Dover Castle. Was the distant figure dressed in an airman’s uniform that appeared to walk through a shut door at the end of a long corridor just a figment of my overactive imagination? Probably. 780 Coupes are as rare as wraiths in the UK because they were never imported here officially. Most went to the USA, where the licence plate reveals this one to have sprung from, and in total Volvo made only 8,518. It’s yours for the princely sum of £8,000 – give or take. And what do you reckon? Pretty cool, isn’t it?

Remember the 262 C? That carried the Bertone script but only because Bertone built it. It wasn’t designed by Bertone. You can tell that from its somewhat awkward roof-chop styling that added as much grace to the 200’s bricky shape as stone cladding does to a Victorian terrace. Volvo’s in-house design demon, Jan Wilsgaard, created the 262 C, and rumour has it he was inspired to lop 10mm from the A-, B- and C-pillars after Henry Ford II visited the Volvo factory in a Continental MkIV.

I believe Wilsgaard captured some of the MkIV’s hideousness, but where the Continental, like Las Vegas, kind of pulls off the cheap gaudiness with a cheeky sort of charm, the 262 C doesn’t. Rather like an MR2-based Ferrari F40 kit car, it plays all the right notes, just not necessarily in the right order. To me it looks wrong. Inside it’s no better, with shiny, ruched-leather seats with platted belts and MFI-grade veneers. I mean, what were they thinking? What was David Bowie thinking when he bought one? More to the point, what was the person who bought Bowie’s car in 2016 thinking when they paid £160,000 for it?

Anyway, if at first you don’t succeed, try, try again. So Volvo did four years later, and this time let Bertone do the lot. Admittedly, the 700 was, by Volvo’s standards, a more rakish thing to begin with, but still – to turn angles into art in the way the 780 managed is a darn fine trick. There’s less of the ‘chop a bit off here’ and ‘shove some of that in there’ approach to the newer model. It looks like it was designed with a considered and unified approach. Every panel was new. The slim pillars lend it a certain grace. And it was even left with a sensible amount of headroom, along with enough of a glasshouse to make it pleasant and airy to sit in.

The production in Turin wasn’t the mass-produced affair of a volume manufacturer. The cars were more or less built by hand rather than machine, and after the quality issues that plagued early 262 C’s, the standard of fit and finish was seen as generally high. It rode well, and while the 780 was no sports coupe it handled gamely, with good heft to its rack and pinion steering. Suspension was MacPherson struts at the front and a live axle at the rear, although this was swapped for a more sophisticated multi-link arrangement from 1987. Performance was satisfying rather than scintillating, befitting a cruiser designed for the American market, after all. The range of engines included the PRV 147hp 2.8-litre V6 and turbocharged 2.0- and 2.3-litre four-pots – the latter boasting 200hp.

This one is a 2.3-litre, and that means it should prove to be a simpler affair than a V6 to maintain. And on that very subject, with so many of the mechanical and electrical gubbins shared with the 700 series, keeping a 780 Coupe plodding on shouldn’t be too hard compared with many other low-volume models. I should imagine the bespoke elements will prove trickier to source, though. That’s why it’s good to see the exterior of this Californian-sourced car looking so complete and square in all the right places.

As someone who likes colours that cause others to wince, I happen to think it looks bang on in champagne, too. It’s just such a cool-looking car. From the side profile there are hints of past Maseratis, and, perhaps it's just me, maybe even some Aston Martin Lagonda percolating through? Inside, the leather looks like it needs some expert attention after years of cooking in the dry, West Coast heat, but otherwise this car seems to require no more than a bit of TLC. According to the advert it comes with an MOT but will need registering in the UK, and then you’re good to go. Just be prepared to field many questions about what this curiosity is from an always admiring public.


SPECIFICATION | Volvo 780 Bertone Coupe

Engine: 2,316cc, four-cylinder, turbocharged
Transmission: 4-speed auto, rear-wheel drive
Power (hp): 200
Torque (lb ft): 214
MPG: N/A
CO2: N/A
First registered: 1990
Recorded mileage: 58,000
Price new: $35,000
Yours for: £7,950

See the full ad here

Author
Discussion

pb8g09

Original Poster:

2,688 posts

76 months

Tuesday 17th May 2022
quotequote all
I don’t want it personally but I think that’s a really cool car.


MarvinTPA

239 posts

136 months

Tuesday 17th May 2022
quotequote all
I'd like a Ford Thunderbird of the same vintage ( 10th generation ), but more Volvoish. And there you go.

Numeric

1,456 posts

158 months

Tuesday 17th May 2022
quotequote all
I like the 262c - always did even as a kid when they were new, I thought they were quite cool!!

Not sure I should have admitted that...

Craig W

423 posts

166 months

Tuesday 17th May 2022
quotequote all
This is very cool! Isn't it funny how 10 years ago you'd not even give this a second look.

Turbobanana

6,740 posts

208 months

Tuesday 17th May 2022
quotequote all
I love these, but then I am a fan of square-rigged, eighties cars. I ought to like E30s but I don't, whereas this seems to work. I think it's because the Volvo is longer: the E30 just looks too "squat".

Largechris

2,019 posts

98 months

Tuesday 17th May 2022
quotequote all
My dad looked at a 740 once, I really wanted him to get the 760 because.. it was 20 more.

But this.. this... a 780? Another 20 on top? Fantastic yes please.

BigChiefmuffinAgain

1,218 posts

105 months

Tuesday 17th May 2022
quotequote all
Such a cool thing and, relatively speaking, not too expensive in this market.

Not totally sure it would be that easy to get up to a good condition though....

The 262C is so "uncool" that it is now, after a fashion, deeply cool again. Not that you'll ever find one.

aestivator

248 posts

37 months

Tuesday 17th May 2022
quotequote all
That is a lovely thing and the colour suits it down to the ground. Should only be driven whilst wearing a wide-brimmed hat.

wpa1975

10,153 posts

121 months

Tuesday 17th May 2022
quotequote all
Lovely thing and rare too see.


Meridius

1,608 posts

159 months

Tuesday 17th May 2022
quotequote all
Pretty cool car that, to be honest, I didnt know existed. Just by coincidence I was looking at some similar recently, Maserati BiTurbo, Alfa Romeo 75 etc, quintessential 80s boxy shapes, interesting niche cars that might fill a nice spot in a collectors garage, though when it actually comes down to it, I probably couldnt get past not just buying almost any BMW of the era.

COM31E

2,188 posts

88 months

Tuesday 17th May 2022
quotequote all
This keeps appearing in my facebook news feed, and it is fairly local.

Lots of want, but I imagine alot of parts are made of unobtanium, now.

Mark-C

5,817 posts

212 months

Tuesday 17th May 2022
quotequote all
Numeric said:
I like the 262c - always did even as a kid when they were new, I thought they were quite cool!!

Not sure I should have admitted that...
I've always liked the 262C ... there ... I said it biggrin

Arsecati

2,500 posts

124 months

Tuesday 17th May 2022
quotequote all
'More to the point, what was the person who bought Bowie’s car in 2016 thinking when they paid £160,000 for it?'

Uhhhh, maybe because it looks cool AF and was owned by David Bowie??

CDP

7,540 posts

261 months

Tuesday 17th May 2022
quotequote all
Arsecati said:
'More to the point, what was the person who bought Bowie’s car in 2016 thinking when they paid £160,000 for it?'

Uhhhh, maybe because it looks cool AF and was owned by David Bowie??
Does the previous owner really make much difference? Being kind £140,000 difference?

Then again there was a rather nice Silver Shadow for sale in a Yorkshire dealers where they suddenly decided they needed to get rid of it quick on account of it's provenance. Registration JS1

biggbn

24,949 posts

227 months

Tuesday 17th May 2022
quotequote all
Something of the Maserati biturbo about it. Always loved these, and the 262c. I do love an old vovlo.

Leins

9,656 posts

155 months

Tuesday 17th May 2022
quotequote all
I knew these existed, just not that they also came in a diesel version until now when I went looking. Trying to think how many other coupes on the market in the late 80s had that?

COM31E

2,188 posts

88 months

Tuesday 17th May 2022
quotequote all
Leins said:
I knew these existed, just not that they also came in a diesel version. Trying to think how many other coupes on the market in the late 80s had that?
I didn't think they came on DERV? I imagine some Cadillacs and Buicks, possibly.

Bannock

6,147 posts

37 months

Tuesday 17th May 2022
quotequote all
That looks pretty darned cheap to me at the moment. Needs spending on the interior though, those seats are shagged. Killed by the North American sun maybe.

If I had the money, I'd buy it. Have always wanted one.

Iamnotkloot

1,589 posts

154 months

Tuesday 17th May 2022
quotequote all
Yep, I like it. Didn't know it existed so that's cool for starters.

The 262C kinda works too; both pretty rare and unusual.

aestivator

248 posts

37 months

Tuesday 17th May 2022
quotequote all
Bannock said:
That looks pretty darned cheap to me at the moment. Needs spending on the interior though, those seats are shagged. Killed by the North American sun maybe.
In Arizona a few years ago I was amazed by the exterior condition of many old cars, which had hardly ever seen rain and would have long since rotted to pieces in the UK... but yes if they've sat in the sun the paintwork and the interior can be in incredibly poor condition, with fabric that you can basically put your hand through.

You win some, you lose some...