EDF Energy ad

[The real Apache]

I saw the EDF Energy ad tonight sponsoring 'Green Day' it quoted the reason for it as being based on the IPCC report 2007 that said "there is 90% confidence that human activity is responsible for Global Warming"

I want to challenge this and get the ASA to pull it.

The report it is based on is 3 years old, much has changed since then

90% confidence of who, where is the proof?

What is actually meant by 'Global Warming'?

anyone want to offer support, links etc?

Edited by The real Apache on Friday 18th June 14:59

[Mr Gear]

That ad should be pulled because it's a blatant rip-off of Ecotricity's campaign, but without any "green" substance to back it up. I don't need a huge energy company to patronise me about doing my bit when they can't be arsed to do theirs.

http://www.ecotricity.co.uk/news/how-about-green-f...

Edited by Mr Gear on Friday 18th June 15:05

[OnTheOverrun]

It should be pulled for it's patronising pretence at being British, it's faux patriotism and for continually saying 'we' when we all know EDF is Électricité de France and for showing a Union Flag made of green rags. Another thing we have to thank Moron Brown for - selling off the governments energy golden shares and allowing the French to own our utilities for next to nothing and charge us any price they like.

[neilr]

I believe Browns bother sits (or at least sat) on the board at EDF. Can;t imagine how they were able to do the deals they did. Tangled web and all that...

[fatboy b]

Report 'em. I reported Renault a few months back as they spouted bollux about making zero emission cars from next year. Their reply was that if the car was charged using renewable power sources then it was zero emissions. ASA told them it wasn't guaranteed that it was renewable, besides they still had to make the car in the first place. It was upheld, and the advert pulled.

Edited by fatboy b on Friday 18th June 17:26

[alangla]

And the "we make more low carbon electricity than anyone else" claim is only because Broon gave them all our nuclear capacity!!!!! Every time I hear that I feel my piss heating up.

[AJS-]

OnTheOverrun said:

It should be pulled for it's patronising pretence at being British, it's faux patriotism and for continually saying 'we' when we all know EDF is Électricité de France

Someone will pull you up on that

[OnTheOverrun]

AJS- said:

OnTheOverrun said:

It should be pulled for it's patronising pretence at being British, it's faux patriotism and for continually saying 'we' when we all know EDF is Électricité de France

Someone will pull you up on that

And it appears to be you! I'm not sure why though?

[AJS-]

Frenchness

[TheEnd]

touché

[turbobloke]

Roy Spencer

[OnTheOverrun]

AJS- said:

Frenchness

Erm, yeah, that was kind of the point in using 'faux'. Too subtle?

[AJS-]

Yeah too subtle, I didn't know you'd done it on purpose.

[perdu]

OnTheOverrun said:

It should be pulled for it's patronising pretence at being British, it's faux patriotism and for continually saying 'we' when we all know EDF is Électricité de France and for showing a Union Flag made of green rags. Another thing we have to thank Moron Brown for - selling off the governments energy golden shares and allowing the French to own our utilities for next to nothing and charge us any price they like.

this more than the rest even!

that bloody flag makes my blood boil

then again, so did Winky

[elster]

neilr said:

I believe Browns bother sits (or at least sat) on the board at EDF. Can;t imagine how they were able to do the deals they did. Tangled web and all that...

Don't be so cynical.

He is director of communications.

http://business.timesonline.co.uk/tol/business/mov...

Have a read of his past.

[The real Apache]

turbobloke said:

Roy Spencer

Thanks TB, complaint submitted

[Futuo]

And this national green day they mention has it been and gone or is it in the future, be nice to arrange some 'green' rallies/races etc just to piss the lesbians off

[The real Apache]

A little help guys, what am I supposed to do now?

"Dear Apache



EDF ENERGY CUSTOMERS PLC



Thank you for contacting the Advertising Standards Authority. I’m sorry to hear that this matter has caused you concern.



Before we are able to take a decision on whether or not to pursue an investigation of your complaint under the Codes, we need to see a copy of the advertising material to which you object. Unfortunately, I’ve been unable to locate any ad which contains the source footnote that you mention in your web complaint. We would be grateful, therefore, if you could let me know the specific EDF Energy ad that you object to and the claims that you are challenging.



The ASA’s effectiveness depends on resolving complaints fairly and swiftly. So that we can conclude this matter as soon as possible, we should like to receive your response within five working days of the date on this email. If we don’t hear from you by 29th June we shall assume you don’t wish us to proceed with your complaint. However, if you would like more time please let me know.



I look forward to hearing from you.



Best regards,





Emily Henwood | Complaints Executive

Direct line 020 7492 2184 | E-mail [e-mail]

"

[The real Apache]

As you were, found it

http://www.teamgreenbritain.org/greenbritainday/fi...