Jonny Smith's Late Brake Show...

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Discussion

Red9zero

7,330 posts

60 months

Friday 17th December 2021
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geeman237 said:
Today's episode, the look on Jonny's face at 24.00 mins in....priceless.

https://youtu.be/Y01m9Q9ToCQ
Watching that later. Car looks absolutely gorgeous.

Gudjohnsen

21 posts

32 months

Sunday 19th December 2021
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Car cave with the custom and bubble cars was one of my favourites so far. He’s managing to uncover some really interesting collections and barn finds. One of the best car channels out there.

Shaw Tarse

31,550 posts

206 months

Monday 24th January 2022
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Red9zero said:
The cave and his penthouse flat too ! I assume he is either single or has a very tolerant wife laugh
Same place as Drew P visited on Quest?

waynecyclist

9,305 posts

117 months

Tuesday 25th January 2022
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This is a really good watch: https://www.youtube.com/watch?v=aW8IjBWsH90

ajprice

28,278 posts

199 months

Thursday 27th January 2022
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New video on the Gordon Murray T.33



cloud9 I want one. Never going to happen but I do, it looks great to me.

Driveline Shunt

917 posts

145 months

Sunday 30th January 2022
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Jonny was struggling to think what the front end & in particular the headlight profile reminded him of. I'm saying Renault Wind.. spin

Mallard126

3,468 posts

160 months

Monday 31st January 2022
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Smart Roadster for me.

BadOrangePete

652 posts

47 months

Monday 31st January 2022
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Reminds me of a smaller XJ220 from some angles, much prettier than the T50 IMO. Looking forward to seeing it running

milu

2,394 posts

269 months

Thursday 17th February 2022
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Couple of recent good episodes

I know nothing of Motorbikes or riders but enjoyed the vids

AndrewGP

1,996 posts

165 months

Friday 18th February 2022
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Big fan of the LBS here, I really enjoy the content, Jonny’s relaxing style of presenting and the decent length of the videos. If you’re reading this Jonny, keep up the good work smile

wpa1975

9,305 posts

117 months

Monday 28th February 2022
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Interesting to see that he is going to start covering motorbikes as well with Shakey Byrne, will be interesting to see how well the videos do.

Mezzanine

9,408 posts

222 months

Monday 28th February 2022
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Based on how well they go down on some other channels I follow, I would say it’s a risky move.

Bringing in bikes videos that a majority of your audience do not engage with can really hammer your algorithm negatively on the YouTube platform.

He would be better off (business wise) to start a separate bike channel really.

We’ll see.

SteBrown91

2,444 posts

132 months

Monday 28th February 2022
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Mezzanine said:
Based on how well they go down on some other channels I follow, I would say it’s a risky move.

Bringing in bikes videos that a majority of your audience do not engage with can really hammer your algorithm negatively on the YouTube platform.

He would be better off (business wise) to start a separate bike channel really.

We’ll see.
This, Harry Metcalfe did a load of videos of his dakar bikes and even he admits the videos didn't do well. Its not something I'm particularly interested in so probably won't watch.

I've also noticed that the LBS Patreon is now tiered, with personalised videos and other nonsense for the higher tiers, which I think is a shame. I think the Smith and Sniff model is better where its a flat fee for all content, so it feels you are helping them keep the lights on rather than as a profiteering exercise.

wpa1975

9,305 posts

117 months

Monday 28th February 2022
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Mezzanine said:
Based on how well they go down on some other channels I follow, I would say it’s a risky move.

Bringing in bikes videos that a majority of your audience do not engage with can really hammer your algorithm negatively on the YouTube platform.

He would be better off (business wise) to start a separate bike channel really.

We’ll see.
That was my thinking, I did think it would be better to start a separate channel.

Mallard126

3,468 posts

160 months

Monday 28th February 2022
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SteBrown91 said:
Mezzanine said:
Based on how well they go down on some other channels I follow, I would say it’s a risky move.

Bringing in bikes videos that a majority of your audience do not engage with can really hammer your algorithm negatively on the YouTube platform.

He would be better off (business wise) to start a separate bike channel really.

We’ll see.
This, Harry Metcalfe did a load of videos of his dakar bikes and even he admits the videos didn't do well. Its not something I'm particularly interested in so probably won't watch.

I've also noticed that the LBS Patreon is now tiered, with personalised videos and other nonsense for the higher tiers, which I think is a shame. I think the Smith and Sniff model is better where its a flat fee for all content, so it feels you are helping them keep the lights on rather than as a profiteering exercise.
To be fair to Jonny, he needs to make the LBS channel pay. He's stepped away from TV work and it's now his main source of income so it has to be a bit more commercial than S&S.

Full disclosure: I'm not on the LBS Patreon but I'm on the S&S Patreon as I really look forward to it every week and they needed to make something from it to justify the time spent recording and editing every week.

Mezzanine

9,408 posts

222 months

Monday 28th February 2022
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Jonny is obviously aware of the potential issues as he makes reference to it in the introductory video. He is moving to two videos a week now so I guess content needs to come from somewhere.

Matt Farah has spoken about how badly effected their algorithm became by putting the Smoking Tire podcast streams and bike videos on their main channel - it skewed their figures so much that even people who were subscribed to the channel and had all notifications turned on were still not seeing the new car videos in their timelines and so not only were people not engaging with the ‘different’ stuff, they were not even seeing the main product either.

Generally ‘the internet’ hates anything that moves out of its very narrow classification niches.

SteBrown91

2,444 posts

132 months

Monday 28th February 2022
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Mallard126 said:
To be fair to Jonny, he needs to make the LBS channel pay. He's stepped away from TV work and it's now his main source of income so it has to be a bit more commercial than S&S.

Full disclosure: I'm not on the LBS Patreon but I'm on the S&S Patreon as I really look forward to it every week and they needed to make something from it to justify the time spent recording and editing every week.
I am the same, on S&S Patreon (I barely look at it and still listen on Spotify as can listen in the car) but for a quid a month its a bargain for 4x podcasts a month.

I understand they need to make money from it but I just feel the personalised videos and special patreon stickers are a bit eurgh.

Mallard126

3,468 posts

160 months

Monday 28th February 2022
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I chuck a fiver a month into S&S. I could probably drop that to a quid and join LBS but it gives me satisfaction to think S&S are both benefitting equally from my subscription.

Mezzanine

9,408 posts

222 months

Monday 28th February 2022
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SteBrown91 said:
This, Harry Metcalfe did a load of videos of his dakar bikes and even he admits the videos didn't do well. Its not something I'm particularly interested in so probably won't watch.

I've also noticed that the LBS Patreon is now tiered, with personalised videos and other nonsense for the higher tiers, which I think is a shame. I think the Smith and Sniff model is better where its a flat fee for all content, so it feels you are helping them keep the lights on rather than as a profiteering exercise.
Tiered Patreon is what a lot of other creators use to monetise their channels and I personally don’t have a problem with giving people the choice to pay more if they want to.

You can still watch the videos for free without being a Patreon member so no one is losing out.

LBS is Jonny’s main income now, and the videos take a hell of a lot more time, money and production over the podcast. I can also confidently say that it will hardly be some sort of major cash cow - I’d imagine he will be doing well to break even at times.

Mezzanine

9,408 posts

222 months

Monday 28th February 2022
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Mallard126 said:
I chuck a fiver a month into S&S. I could probably drop that to a quid and join LBS but it gives me satisfaction to think S&S are both benefitting equally from my subscription.
Me too.

For YouTube channels I like to support, I have come around to letting adverts around the videos play in full as a means to support them as I believe they get more advert revenue if you don’t skip the ads.