Supermarket own brands ?!?
Discussion
Hi All,
I have always been one to purchase branded food.....always!
However with business/work down by 70% I've been trying to be economical with our household income.
Yesterday whilst in the Co-op, I decided to buy co-op bread. Got home and the kids were none the wiser but Mrs. Ice did pick-up on the fact that it was not as nice as our usual brand.
I thought it was pretty good actually.
Given the choice I would stick with food brands I know, especially beans, ketchup, jams, breakfast cerials etc.
BUT....what supermarket brands can compete on taste, to the bigger brands?
Over to you
IceBoy
I have always been one to purchase branded food.....always!
However with business/work down by 70% I've been trying to be economical with our household income.
Yesterday whilst in the Co-op, I decided to buy co-op bread. Got home and the kids were none the wiser but Mrs. Ice did pick-up on the fact that it was not as nice as our usual brand.
I thought it was pretty good actually.
Given the choice I would stick with food brands I know, especially beans, ketchup, jams, breakfast cerials etc.
BUT....what supermarket brands can compete on taste, to the bigger brands?
Over to you
IceBoy
Branded food ?
nothing tastes better then something you've made from proper fresh ingredients. Ditch the supermarket and find a proper butcher, greengrocer, fishmonger and (if you must let someone else bake for you) baker. Go to the local farmers' market(s) too and learn about what real food is - nature doesn't put it in packets and tins.
nothing tastes better then something you've made from proper fresh ingredients. Ditch the supermarket and find a proper butcher, greengrocer, fishmonger and (if you must let someone else bake for you) baker. Go to the local farmers' market(s) too and learn about what real food is - nature doesn't put it in packets and tins.
IceBoy said:
Come on !
I guess nobody goes to the supermarket anymore?
IceBoy
Come on ! You do realise this is ph I guess nobody goes to the supermarket anymore?
IceBoy

Whilst times are hard we have been making a conscious effort to save money on our supermarket shop. Sometimes rather than buy an own brand we just take advantage of offers. BOGOFS etc.
Last big shop we did at tesco they had a buy one get two free on quite a few items. So we stocked up on those.
If you like spicy food , try your local Asian supermarket , they often have good deals. Especially on fresh veg and fruit.
marshalla said:
Branded food ?
nothing tastes better then something you've made from proper fresh ingredients. Ditch the supermarket and find a proper butcher, greengrocer, fishmonger and (if you must let someone else bake for you) baker. Go to the local farmers' market(s) too and learn about what real food is - nature doesn't put it in packets and tins.
Any more top money saving tips? nothing tastes better then something you've made from proper fresh ingredients. Ditch the supermarket and find a proper butcher, greengrocer, fishmonger and (if you must let someone else bake for you) baker. Go to the local farmers' market(s) too and learn about what real food is - nature doesn't put it in packets and tins.

Supermarkets make a massive profit on own brand compared to branded goods. So they put a lot of effort into getting the taste (especially on the premium own brand) and of getting the price/cost right. In alot of cases the own brand goods come out of the same factory as branded goods (heinz make ketchup/baked beans/soups for various brands for example) but to a different recipe.
I eat alot of own brand, but generally im not fussed about the taste. Unless its for a special meal or a treat.
Asda own brand peanut 'M&M's' are quite nice. Asda tomato soup tastes different to heinz, but I quite like it as its more tomatoy and less creamy than heinz.
I buy whatever bread is reduced to clear and freeze it. So cant really comment on bread.
I eat alot of own brand, but generally im not fussed about the taste. Unless its for a special meal or a treat.
Asda own brand peanut 'M&M's' are quite nice. Asda tomato soup tastes different to heinz, but I quite like it as its more tomatoy and less creamy than heinz.
I buy whatever bread is reduced to clear and freeze it. So cant really comment on bread.

Be aware of who is making stuff for the supermarkets too. A lot of their stuff is sourced and labelled with their packaging.
An example is the diluting "squash." They're all the same. From the same place. With different labels for Asda, Tesco etc.
Some of the stuff won't be, and will be specific to a supermarket, but a lot isn't.
I just buy what's on offer most of the time, but do compare it with the non-offer sizes too. Sometimes the special offers aren't that special.
Also, sometimes the special offer on branded stuff is cheaper than the own brand supermarket stuff. Keep you eyes open.
An example is the diluting "squash." They're all the same. From the same place. With different labels for Asda, Tesco etc.
Some of the stuff won't be, and will be specific to a supermarket, but a lot isn't.
I just buy what's on offer most of the time, but do compare it with the non-offer sizes too. Sometimes the special offers aren't that special.
Also, sometimes the special offer on branded stuff is cheaper than the own brand supermarket stuff. Keep you eyes open.

I always look at the pence per unit (KG, G, Each) as a lot of the time the bigger packs are actually more expensive per unit than smaller ones.
For example I buy Weetabix in Asda and the 72 packs are sometimes 2p more per biscuit than the 48 packs, also Maltesers are cheaper to buy by the bag than box.
For example I buy Weetabix in Asda and the 72 packs are sometimes 2p more per biscuit than the 48 packs, also Maltesers are cheaper to buy by the bag than box.
eybic said:
I always look at the pence per unit (KG, G, Each) as a lot of the time the bigger packs are actually more expensive per unit than smaller ones.
For example I buy Weetabix in Asda and the 72 packs are sometimes 2p more per biscuit than the 48 packs, also Maltesers are cheaper to buy by the bag than box.
perfect example of that is onions in 3s in a net, being 100% (at one time they were, not checked lately) more than buying 3 onions loose.For example I buy Weetabix in Asda and the 72 packs are sometimes 2p more per biscuit than the 48 packs, also Maltesers are cheaper to buy by the bag than box.
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