smirnoff ad 'i love you'
Discussion
Alcohol ads will get stranger and stranger just like ciggy ads did. Its because there are new restrictions on advertising an alcoholic product in a way that basicly puts said liquor in a positive light. IE the Bacardi ads where Vinny Jones walks into a club and its party time as an example. Not sure if its law yet maybe the drinks companys are pre empting it.
tubafun said:
The ad has done it's job! Yes it might be crap but it's got you talking about it.
The ad has done its job if (a) you've never heard of Smirnoff before or (b) you now feel urged to buy more Smirnoff products.
I'd chance a guess that neither of the above are true.
Grrrrr....marketing.....
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