If Smirnoff made X-mas crackers
Discussion
Have you seen this fantastic add on the billboards? A man and a woman sit on either side of a long table, each with the broken half of a x-mas cracker. On the table an absolutely stunning Smirnoff Red (!) TuscanS. I have not manage to find details about the campaign, but the one I look at is in London at the corner of Iverson Road and West End Lane(NW6). This is what I call raising the brand's profile. Excellent PR, credit to the boys and girls in Blackpool !!
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